BTL Travel Market 2019 Coming in March
The 31st edition of BTL Travel Market is going to take place between 13 and 17 of March, at FIL, Parque das Nações in Lisbon.
BTL is the largest business platform of the tourism sector in Portugal and the main objective, which has been developed in recent years, is to reinforce this position as a strong and contemporary fair.
In this year edition, the region of Lisbon will be the National Invited Destination and Macau the International Invited Destination.
The main innovation for this 31st edition is the BTL CULTURAL. As the name implies, is dedicated to CULTURE and the dissemination of cultural agents as promoters of the tourism sector. BTL CULTURAL - where culture meets tourism.
Developed in partnership with the Calouste Gulbenkian Foundation, one of the most important cultural institutions in Portugal, BTL Cultural presents itself as a space for discussion and reflection on the sector, focused on the positioning of cultural agents regarding the challenges of national tourism.
This new area of BTL will have B2B programming on the professional’s days and a specific program for the public, at the weekend. The space will receive presentations of initiatives, small shows and will also integrate a lounge area.
Since 2012, BTL will also return to have the four pavilions fully occupied in this year edition. The national destinations will be at Pavilion 1; city halls and gastronomy area in Pavilion 2; Hotels, BTL Lab and Hosted Buyers in Pavilion 3; international destinations and travel agencies in Pavilion 4. The Employability Forum will occupy the wooden pavilion, between halls 2 and 3.