St. Kitts Tourism Authority Launches New Branding, Website

15 July 2011 4:10pm
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St. Kitts Tourism Authority Launches New Branding, Website

St. Kitts Tourism Authority Launches New Branding, Website

The St. Kitts Tourism Authority introduced new branding and a new website. The country’s new logo is features an elegant script with an open-heart shaped signature graphic and a new tagline that encourages potential visitors to “follow your heart” to the island. Color schemes for the new branding were inspired by the colors in St. Kitts’ natural landscape, and serve as the basis for the website redesign.

“The new branding is intended to capture the emotional connection to St. Kitts that visitors have repeatedly expressed while simultaneously imparting a subtle call to action to the potential visitor,” said Senator Ricky Skerritt, minister of tourism and international transport.
 

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