Air Canada Recognized for Market Leadership, Innovation by Industry Experts

Air Canada has been recognized as the airline industry leader in market innovation.

In an announcement today by the prestigious Washington D.C.-based publication, Air Transport World, the editors said they selected the airline based on Air Canada’s success in implementing an innovative and transparent pricing structure, its effectiveness in using online technology to meet consumers’ needs and its fleet-wide renewal with a consistent, market-leading onboard product among North American airlines.

Air Transport World’s Market Leadership Award recognizes those airlines that have developed wholly new markets or have dramatically altered the existing market structure to become leaders. Recent past winners include AirAsia, which brought the low-fare revolution to Asia and GOL, which has done the same to Brazil.

In selecting Air Canada in 2007, ATW’s editors recognized that new thinking and new ways of doing business are not limited to new airlines.

Air Canada’s achievements have been honored recently by consumers and the industry. Air Canada was voted ‘Best Airline in North America’ and ‘Best Airline in Canada’ by the readers of U.S. frequent flyer magazine, Global Traveler, and the carrier was voted ‘Best Business Class to Canada’ by the readers of Business Traveler magazine.

Air Canada is Canada’s largest domestic and international airline and the largest provider of scheduled services in the Canadian market, the Canada-U.S. trans-border market and in the international market to and from Canada.

Together with it regional affiliate Jazz, Air Canada serves 31 million customers annually and provides direct passenger service to 157 destinations on five continents. Air Canada is a founding member of Star Alliance providing the world’s most comprehensive air transportation network.