Barbados Tourism Marketing Inc. Looks to South America

With visitor arrivals from the Caribbean declining, the Barbados Tourism Marketing Inc. (BTMI) is looking to South America to drive up its figures.

This was revealed by the recently appointed chief executive officer William “Billy” Griffith, who was speaking to the Daily Nation after attending a service at St Paul’s Anglican Church, to mark the beginning of Tourism Week yesterday.

In addition, Griffith said tourism officials were very optimistic about this year’s winter tourist season.

His comments came after Acting Prime Minister and Minister of Tourism Richard Sealy revealed that the island’s tourism officials were still experiencing challenges with the Caribbean market, even though the other major markets had seen improvements.

Source: The Daily Nation (Barbados)