Iberia to Enhance Website Offering with Amadeus Tech Platform
Amadeus announced that Iberia has chosen Amadeus as their selected partner for the worldwide distribution of destination content on Iberia.com.
Thanks to the Amadeus Activities & Entertainment destination services platform, Iberia’s online shoppers will be able to book an array of unique destination activities in conjunction with booking flights, hotels or other services already available on the Iberia site as of May this year as Amadeus said.
The Amadeus platform is integrated on the Iberia website and contains more than 7,000 bookable destination products in over 400 destinations worldwide. Thanks to the platform’s advanced personalization capabilities, it will automatically display content according to the destination and dates of the customer’s booked air segment.
With this platform, Iberia will offer its online end-users a complete one-stop travel booking experience where travelers can purchase their airline tickets along with all the other destinations products and services they would like from the trusted Iberia.com website.