Kuoni Undergoes Major Restructure as it Looks to Asia Growth

Kuoni Undergoes Major Restructure as it Looks to Asia Growth

The Kuoni Group has revealed plans to restructure its business into three divisions, as part of its goal to expand in Asia.

The company revealed that the move, which will be effective from October 1st, would see various business units grouped organizationally according to their business models, activities, geographical spread, growth prospects, customer portfolios and management requirements’.

The new structure will consist of a European tour operating business, called Outbound Europe, a business-to-business, tour and meetings and incentives division, called Global Travel Services; and an Emerging Markets and Specialists division.

The news follows the acquisition of Gullivers’ Travel Association in May 2011 and is the final part of a three-year investment and cost-reduction program.

The move is to enable the company to focus on its main priorities which include expansion into Asia; the sustainable development of the European tour operating business; the integration of Gullivers Travel Associates (GTA) and expanding existing and creating new growth areas.

It follows the acquisition of Gullivers’ Travel Association in May 2011 and is the final part of a three-year investment and cost-reduction program. Kuoni was nominated for six awards this year by the World Travel Awards, including World’s Leading Tour Operator and World’s Leading Tour Operator Website.