Ryanair Carries More ABC1 Passengers than BA, Survey Reveals

Ryanair’s passenger profile for the last 6 months included a greater proportion of ABC1 passengers than British Airways (BA) an independent survey commissioned by in-flight media company InviseoMedia and carried out by iCD Research revealed.

Based upon an independent survey of 1000 UK adults, iCD’s research reveals that 59 percent of Ryanair’s passengers were from the top three social grades compared to just 52 percent for BA.

This research helps challenge the perception that budget carriers such as Ryanair only carry budget passengers. This latest research compliments other quantitative data from respected sources such as TGI, EMS and the Civil Aviation Authority, all of whom confirm Ryanair’s passenger profile as being one of the best in the aviation industry.