USA Today Acquires Tripology

USA Today Travel Media Group said it has acquired Tripology, the website where consumers submit where they would like to travel, and travel agents respond with quotes to try to win their business.

"The acquisition of Tripology fits well into our overall growth strategy,” said John Peters, president of USA Today Travel Media Group. “The USA Today Travel Media Group has been expanding its digital portfolio of travel news, products and services over the past year. For decades, we've provided our audience with helpful and easy-to-use travel content, and now we're adding more tools to help consumers with their travel experience."

USA Today, which is owned by Gannett Co., said it plans to offer Tripology.com referral services across Gannett media outlets. Tripology had been owned by map company Rand McNally since 2010.

Source: Travel Weekly