Windstar Partners with Cruise Strategies of Canada

Windstar Cruises is partnering with Cruise Strategies Ltd. to expand the line’s presence in Canada. With this new partnership, Windstar will work closely with Cruise Strategies’ sales and marketing team to plan and implement sales as well as provide marketing, public relations and communications support to increase awareness of the line in the burgeoning Canadian marketplace.

Travel agencies in Canada will continue to book directly with Windstar and will utilize the services of Cruise Strategies for local marketing, brochure and materials distribution, sales calls, training events, consumer and cruise evenings.

Windstar and Cruise Strategies will also present seminars in Vancouver and Toronto this spring to provide travel professionals with Windstar’s 2009 and 2010 deployment, enhancements and value offers.

Established in fall 2006, Cruise Strategies is owned by long-time travel and cruise industry executive Vanessa Lee. Lee has worked with many of Windstar’s executives for the past 16 years and is familiar with the Windstar product, having represented the cruise line previously.

Karen Scott Caplice, national director of sales for Cruise Strategies, has more than 20 years experience in Canada working with retail companies and managing cruise programs.