Accor Plans Major Hotel Expansion in Vietnam

Accor announced plans for a strategic expansion in Vietnam. This plan includes additional hotels within the Novotel, Mercure hotel brand, launching of the Ibis brand and MGallery label and the goal of doubling the number of rooms under management in the Vietnam by 2012.

Accor plans to expand the number of brands on offer in Vietnam to include upscale products such as Pullman and MGallery, through to more economical Ibis hotel brand. In late 2010, the company anticipates the opening of the first Pullman hotel in Vietnam, Pullman Vung Tao, and the second MGallery hotel for Vietnam in the country’s capital, Hotel De L’Opera Hanoi.

Beyond this additional developments include three Novotels -- Novotel Imperial Hoi An, Novotel Resort Phu Quoc and Novotel Saigon Centre. Mercure Hanoi Hado with a central location in the city will be the third Mercure for Vietnam. The first two Ibis hotels for the country will be opened in Ho Chi Minh City, Ibis Saigon and Ibis Saigon South.

These hotels represent the first two international economy hotels for Vietnam. Accor currently has 13 hotels and 2,147 rooms in operation throughout Vietnam and more than 2,000 additional rooms committed through the above mentioned developments.

Accor said the launch of Mercure hotel brand in Vietnam exhibits a blueprint for success with Mercure Hanoi La Gare achieving remarkable performance since its opening in mid 2009, the introduction of Mercure Dalat Hotel Du Parc to the network, and the recent opening of Mercure Hue Gerbera.

Accor also announced the scheduled opening of Le Belhamy Hoi An Resort and Spa, a 131-room resort hotel located on Ha My Beach and near the UNESCO World Heritage site -- the Ancient Town of Hoi An, a city on the coast of the South China Sea in central Vietnam. The resort will welcome guests starting on April 1, 2010.