ITE Present Japan as Partnerland Asia this Year

TKS, organizer of the 23rd International Travel Expo Hong Kong (ITE) and the concurrent 4th MICE, Business & Incentive Travel Expo (ITE MICE), is honored to welcome Japan to be Partnerland Asia of our travel expo this year, which has been officially designated the year of Japan Hong Kong Tourism Exchange Year (TEY 2009).

Japan, an important international destination, is particularly popular in Hong Kong. In fact, outbound last year from Hong Kong to Japan grew by 27.3 percent to around five hundred and fifty thousands, making the city Japan’s fifth major source of market.

The Japan pavilion, on the strong foundation that it has already been the second largest in our travel expo in recent years, will again expand by some forty percent in this year.

With even more exhibitors and interesting offers, the Japan pavilion will thus serve as a good source of travel information and contacts for all our visitors, trade and public included, for furthering their business and/or exchanges with the Japan travel trade. In this year of TEY, the pavilions of Japan and Hong Kong will be located next to each other.

With around 700 exhibitors and many official pavilions from Africa, Americas, Asia, Europe and the Middle East, some 13000 trade and corporate visitors with 35 percent from outside Hong Kong and 57000 public visitors, ITE and the concurrent ITE MICE has become a leading international travel trade fair in Asia. Our travel expo will again grow by double digit this year, highlighting the growing trend of its popularity and recognition by the international travel trade.