Oneworld Alliance Welcomes Mexicana on Board

godking
26 November 2009 6:24pm
Oneworld Alliance Welcomes Mexicana on Board

Mexicana becomes part of Oneworld –adding Mexico and Central America’s leading airline to the world’s leading quality airline alliance. Its subsidiaries MexicanaClick and MexicanaLink join Oneworld at the same time, as affiliate members. All three airlines will offer the alliance’s full range of services and benefits.

They extend the Oneworld network to almost 700 destinations in nearly 150 countries, with a combined fleet of some 2,250 aircraft operating more than 8,000 flights a day, carrying 325 million passengers a year, with annual revenues of $100 billion.

A massive promotional program is launched to highlight the group’s addition to the alliance. Mexicana is offering passengers flying with the airline in the next four weeks the chance to win a pair of tickets for a trip of a lifetime right around the world, flying with its new Oneworld partners.

Oneworld’s award-winning Travel and Charging Stations land for the first time in Latin America, installed at Mexico City’s Benito Juarez International Airport. Mexicana’s market-leading Mexican and Central American network are covered starting at midnight tonight by Oneworld’s full and extensive range of alliance fares and sales products - including its new Visit Mexico and Central America pass.

As it updates its Web site to mark the addition of Mexicana, Oneworld is also enhancing its online services to include a Spanish version of its popular round-the-world booking tool, an iPhone flight search application and a complete mobile website for customers using Blackberrys, iPhones and other smartphones.

As Mexicana joins Oneworld, its logo will be added to thousands of Oneworld signs at the 700 airports worldwide on its member airlines’ networks, on the alliance’s website and all Oneworld branding used in its and its member airlines’ advertising, publications and stationery, increasing awareness of Mexicana in the near 150 countries served by the alliance’s carriers.

At the same time, Mexicana will be applying Oneworld logos onto the fuselages of all 105 aircraft in its combined fleet and featuring the alliance emblem wherever its own Mexicana logo is featured.

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