Out Now at WTM London Homes in on LGBT Travel Market
The annual value of total spending on travel and tourism by lesbians, gay men, bisexuals and transgender (LGBT) people is being revealed today by LGBT consulting specialists Out Now at WTM London.
The data is sourced from Out Now’s global LGBT2030 research program, which reaches a research panel comprising over 130,000 participants from 26 countries. The new research presented today at WTM London by Out Now received 8,752 replies.
The data shows the annual spend as at 2018 by LGBT residents of key countries. This includes spending on domestic and international travel and includes analysis of travel, accommodation, holiday dining, sightseeing and other tourism expenditure.
Simon Press, Senior Director, World Travel Market said: “We’ve worked with Out Now for a number of years, and we would like to think that the educational sessions have contributed to the industry having a better understanding of the needs of the LGBT community. Society has become more accepting generally of LGBT people but there are still pockets of discrimination and prejudice, and the travel industry need to be part of the drive to change entrenched views. It’s not an issue of LGBT rights, it’s about human rights.”




