After conducting a formal review of several U.S. agencies, the Saint Lucia Tourist Board has partnered with ISM as its advertising agency of record. For the next two years, the Boston-based company will develop and manage the island's brand campaign for North America.

It has been a long time coming, but directors at TUI Travel have finally confirmed they are in discussions with TUI AG about a possible merger of the two organizations. The larger German organization already owns 56 per cent of TUI Travel, with a deal potentially seeing the organization acquiring the outstanding stock.

At a media briefing following Tuesday’s Cabinet meeting, tourism minister Cline Glidden said the new interim five-member government is working closely with the United Kingdom’s Foreign and Commonwealth Office to ensure that new tendering processes for both projects would meet good practice procurement standards.

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