Royal Caribbean International celebrated the floating out of Allure of the Seas, the sister to the 225,000-ton Oasis of the Seas that just debuted in Fort Lauderdale.
With several of the largest, flashiest cruise ships ever designed making their debuts over the next few years, cruise lines are investing in their older ships to keep them competitive.
The Oasis of the Seas is hurting pricing for other ships owned by Royal Caribbean Cruises Ltd., according to equity research firm Majestic Research.
SeaDream Yacht Club has announced new routes for 2011. Among them, the company will offer its Elegant but Casual Holiday Experience cruises in a new region: Northern Europe, Scandinavia, the Baltic and the Atlantic Coast of France, Spain and Portugal.
Royal Caribbean and the operator of Shanghai’s cruise port have agreed to jointly promote cruising in China. Shanghai International Port Group (SIPG) and Royal Caribbean signed a memorandum of understanding in Shanghai on Monday.
Destination specialist Voyages of Discovery has launched its summer 2010 cruise atlas with 20 percent early-booking savings and low-cost air add-ons from 25 North American cities.