Radisson Hotels Targets South America Brand Dominance
Radisson Hotels & Resorts Latin America and Atlantica Hotels International of Brazil are planning expansion to become one of the most prominent international hotel brands in Central and South America by 2011.
Two Radisson hotels are currently operating in Brazil. These include the 205-room Radisson Sao Paulo, and the 195-room Radisson Hotel in Curitiba. Atlantica also operates the 215-room Park Plaza Suites International Trade Center in Sao Paulo.
By the first half of 2007, Atlantica expects to open two new Radisson hotels in Brazil: a 180-room hotel in Londrina, and a 220-room resort property in the southeast region. Additionally, contracts have been signed for three new-build projects in Brazil. These include a 140-room marina location in Florianopolis (opening in 2008), a 200-room hotel in Campinas (opening in 2009), and the 140-room Radisson Resort in Natal (opening in 2009).
Chile is home to four Radisson hotels. These include the 140-room Radisson Hotel Antofagasta; the 78-room Radisson Hotel Iquique; the 125-room Radisson Ciudad Empresarial Hotel Santiago; and the 159-room upscale Radisson Plaza Santiago Hotel.
Radisson Hotels & Resorts Latin America is in the process of adding a 50-room Radisson resort and spa in Con Con (opening December 2006), as well as three additional projects in the southern region of Chile.
In Central America, Radisson currently has five properties and 760 guestrooms in Panama City, Panama; San Jose, Costa Rica; San Salvador, El Salvador; Guatemala City, Guatemala; and Belize City, Belize. Carlson also franchises three Country Inn & Suites By Carlson hotels in Panama City (2) and San Jose, Costa Rica.
Besides the six Radisson hotels located in Brazil and Chile, there are seven other properties located throughout South America, most within or adjacent to World Trade Centers. These hotels are in Montevideo, Uruguay; Colonia, Uruguay; La Paz, Bolivia; Quito, Ecuador; Caracas, Venezuela; Bogota, Colombia; and Cali, Colombia.
