TRX Introduces Hotel Analytics Solution

TRX, Inc., a global technology company that develops and hosts software applications to process data records and automate manual processes, announced the release of Hotel Analytics, a complementary product offering to the TRX Travel Analytics airline sourcing tools and services.

Hotel Analytics offers pre-bid diagnostics to optimize hotel bid lists, identify savings opportunities, and reduce costs. The solution provides a unique approach to the industry’s challenge of consolidating multiple data sources, numerous destinations, and various hotel service levels.

A key feature of Hotel Analytics is the identification of hotels in relation to a client’s concentrated spend through an enhanced geo-coding and clustering methodology that helps identify pre-sourcing saving opportunities.

Additional benefits of Hotel Analytics include the ability to evaluate and negotiate better hotel supplier rates; quantification and tracking of savings for hotel program spend; improvement of travel program policies and traveler practices.