Viceroy Anguilla Resort & Residences Launches Second-Phase Sales Initiative

Los Angeles-based Kor Hotel Group announces the launch of the phase-two sales campaign for its new Viceroy Anguilla Resort & Residences, leading into the property´s second major sales event scheduled for May of this year.

The resort project marks Kor´s first overseas exportation of the Viceroy brand´s signature design, luxurious amenities and outstanding service, as well as its first expansion into the burgeoning industry of resorts with residential components. Construction of the project is set for completion in 2008.

Last year´s phase-one sales event in Anguilla achieved totals of nearly $175 million, reflecting the sale of 81 residential units. These record-breaking results established Kor´s new Viceroy Anguilla Resort & Residences as the most successful real estate project in the Caribbean to date.

Figures registered a new all-time high for single-day real estate sales in the Caribbean region, as well as surpassed Anguilla´s own record for single-day sales. IMI Resort Holdings, responsible for the sales and marketing of the project, have been instrumental in this success.

The Kor Group is a privately held real estate investment, development and management firm that holds a diverse property portfolio and manages both its own assets and non-owned hotels under third-party management agreements.

Properties include Viceroy Icon Brickell and Viceroy South Beach, two on Mexico´s Mayan Riviera, Viceroy Riviera Maya and Tides Playa del Carmen, as well as Kor´s initial overseas venture, Viceroy Anguilla in the British West Indies.